What Were They Thinking?

Apparently, a recent ad by Ford backfired in Manitoba. You think?! (See CBC story.) I’ve been thinking about the ad, trying to come up with some way of seeing the ad and thinking positively about Ford vehicles, but I’ve been unsuccessful so far. On the other hand, I can see many ways a person, especially one from Manitoba, would have a negative reaction to it. Let’s see. Seems to me that I remember there being a funeral in Winnipeg not to long ago for a cyclist killed by a 16-year-old driving a stolen vehicle. And then there were the incidents on Wellington Crescent where some teens driving stolen vehicles were trying to run down joggers. And then there are all those people in Winnipeg who have had their vehicle stolen and trashed. `Built for life in Manitoba.’ What, exactly, did the makers of the Ford ad have in mind?–if you catch my drift.

One thought on “What Were They Thinking?”

  1. I saw this article too – simply astounding. How on earth did it get okayed up the chain and actually make it to print?

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